Social commerce platform Yas Holding and Rest Hero have raised an amount of $200,000 and $1.2 million respectively from Bahrain-situated venture capital firm Hope Ventures and Saudi investor Khalid Taweel.

The development comes from episode four of Beban,  the first reality programme in Bahrain with an entrepreneurial theme which is produced by Hope Ventures. What fascinates the audience most about the show is how  Entrepreneurs pitch potential business and investment ideas to a panel of international investors on the show and later how they can crack the deal.

Being able to specialise in providing organisations and local communities with specialised business programmes and individualised coaching to assist them to overcome poverty through successful enterprises.

Established in 2006, A business that produces and supplies furniture, Yas Holding, has secured $1.3 million in funding, whereas Rest Hero, a provider of business and software-as-a-service that boosts sales through social media, has raised an amount of $200,000 in funding.

The fourth episode of Beban Season 2 may be viewed on Shahid for free, or at 6’o clock on Bahrain television and around 9’o clock on Alrai Television. Hope Ventures company, being a great asset of Hope Fund and makers of the Beban TV programme, co-invests USD 1.5m in YAS Holding and Hero company with the private sector. The agreement was revealed on the business-focused television programme “Beban,” which is made by Hope Ventures.

Founded in 2019, by Abdulla and  Khalifa to assist e-commerce companies in maximising sales using various social media platforms. It intends to utilise the money to grow in Saudi Arabia.In the similar episode, Majed Alkhan, who represents Infracorp, an infrastructural company newly founded by GFH group, raised $1.3 million on behalf of YAS, a UAE-based producer of household goods and kitchenware. Yasser Shuaib and Ali Al-Haddad created YAS in 2012.

Commenting on the co-investments, the General Manager Of Hope Ventures  Fajer Al Pachachi stated- ““I am excited about the co-investments that occurred in this episode, as they represent a true attestation to the efficacy of Beban’s mission in matchmaking high-potential businesses with strategic investors who can accelerate their growth with their expertise.”

Infracorp CEO Majed Alkhan offered the following comments about Infracorp’s joint stake in YAS Holding stated as –“Infracorp was launched to help accelerate growth and investment in innovative businesses that are in line with our vision and strategy, with US$1.1 billion in equity and more than US$5 billion of assets under management. One of our pillars of innovation is to invest in businesses that elevate living, which is applicable to YAS Holding. As a Bahraini company that has a regional presence, YAS has demonstrated sustainable traction over the years; and we look forward to conveying our expertise to help the company grow and expand globally.”

The Co-founder of Riyadh Angel Investors Dr. Khalid AlTaweel’s comments on his joint investment in RestHero are as follows:- “As an investor in over 50 emerging tech startups from various financial, health, and commercial sectors, I always look for innovative solutions that are run by a distinguished team and contribute to solving existing problems on the ground and operate with a business model that leads to profitability within two years at most. Beban TV show gave me the opportunity to get acquainted with many startups in the Arab world, and I am pleased to be co-investing with Hope Ventures in RestHero, and I look forward to contributing to its success.”

The Co-Founder and CEO of Rest Hero Abdullah Al-Shammar stated on his opinion that- “Beban TV show is the “door” that enabled us to raise USD 200K. The investment will help us at RestHero.io to grow stronger in the UAE by helping more SMEs and students to thrive in their businesses by selling direct sales on social media. We also plan to grow in 1 city in KSA this year. Additionally, this investment will help us to invest in technology development, building new features, and improving the existing platform.”’