To transfigure the food and beverage system inside the MENA region, NOMU Group has announced the first step of the funding process after raising $5 million seeds which spread them into a new business market with expanded technology investment in the region of Middle East and North Africa.

NOMU Group is a Food-chain technology start-up platform in Saudi Arabia currently baes in Riyadh.

The start-up company has successfully secured a sufficient amount of funding from many investors including DIV Capital, Core Vision, Shurfah, and Purity for Information Technology. They merged their business with a few eminent family businesses, including Bakr Family Office and the Altoukhi Family Office, based in the Kingdom of Saudi Arabia alongside the angel investors.

The plan is to involve the collected funding in their business-to-business services to the hotels, cafes, and restaurants, as explained by the co-founder and chief executive Shehab Mokhtar from NOMU Group.

They are going to invest in different technologies to prolong the business in various parts of the MENA Region.

The start-up of NOMU Group, which is currently running their operations in Tunisia, Egypt, and Morocco, has a planned business structure to increase the number to reach 50 cities in the region of Middle East and North Africa by 2025.

To add more technology-based services, it has the plan to develop a software structure to get more service solutions and an attainment chatbot powered by AI.

NOMU has already a tremendous cash-flow business setup where they have gained a noteworthy 10x revenue growth within a shorter period of 12 months, which is not only a gross collection but a healthy profitable level.

The NOMU Group has initiated a partnership with some giants in the industry such as Procter & Gamble and Savola to build up strong international strategic ideas which will put many positive impacts on the business.

The Start-up was founded in 2022, by Salman Attieh, Shehab Mokhtar, Yassir El Ismaili El Idrissi, and Ahmed Eldemerdash, headquartered in Riyadh, KSA, and holds a regional office in the International Financial Centre OF Abu Dhabi. The food tech company has a full-fedge plan to expand its services to cover major-Saharan countries and Pakistan in the coming future.

“We are thrilled with the overwhelming support we have received from our investors, both in terms of funding and strategic partnerships,” said Shehab Mokhtar.

He further added, “This seed round allows us to strengthen our B2B HORECA offering, invest in cutting-edge technology, and expand into new markets. NOMU is committed to revolutionizing the food-tech supply chain, providing greater convenience and efficiency for businesses in the MENA region.”

NOMU Group has successfully set a milestone after its seed funding round and the huge transformation of a Food & beverage supply chain. The significant reformation has come to a long path with a strategic partnership plan, powerful financial banking ideas, the right amount of centralization of OPEX, and fancied leadership qualities. The business start-up has reshaped the whole industry and spread innovative changes throughout the region.