Holo is the Middle East’s first online platform to offer free digital mortgage services. By providing digital mortgage services where buyers and homeowners may know about refinancing alternatives, Holo, a company founded in 2019 by Michael Hunter and Arran Summerhill, intends to make the process of buying a property as simple as possible.

With more than 25 years of experience in real estate financing at regional global mortgage businesses, Holo is ideally situated to provide consumers not just a digital-first experience but also an unmatched level of choice, service, and knowledge.

Watheeq Proptech, Annex, Hambro and more Participates In Funding

The Saudi Arabian Watheeq Proptech Venture and Hambro Perks Oryx Fund, along with Dubai Future District Fund (DFDF), Annex Investments, and Tawaref Angel Network, have announced a seven-figure Seed round in support of the UAE-based fintech company named Holo. 

The financing comes following three years of steady expansion in the UAE market and ahead of the company’s entry into the KSA market in 2023. The additional cash will support Holo’s aspirations to expand into the Saudi Arabia region in 2023. 

Suha Alyami has been appointed by Holo as General Manager for the Saudi Arabia region as the company prepares for future expansion throughout the UAE and in KSA. Former Head of Mortgage Business Development and counsellor to the CEO of Islamic Corporation for the Development of the Private Sector, Alyami joins SABB.

Arran, Co-founder & COO Of Holo Comments on Company’s Growth

Arran Summerhill, co-founder and chief operating officer of Holo, commented on the company’s expansion until 2022, saying, “It may have been tempting for us to focus on aggressive client acquisition at any cost, but instead we’ve focused on doing the right thing for customers and partners.

In addition to putting a strong emphasis on long-term and sustainable growth, they took the time to build services and products that cater to the market’s demands. The number of house loan applications holo got in 2022 increased year over year, and the loan value of those applications increased by 280% in 2021.

Because they know and trust that their customers are secure in their hands, brokers, real estate agents, and property developers are quickly adopting their white-label product Holo X as their preferred digital solution. They are excited to introduce Holo as the first digital mortgage solution in KSA and are proud of that point of differentiation.

One of the things that truly excite people about Holo is having an online multi-solution purchasing and mortgage platform for the largest asset class that matches the MENA market.

according to Khaled Zaidan, Managing Partner at Watheeq Proptech Company, the region’s first proptech venture. In the area, the home purchase process has just recently begun to be digitalized. It can be challenging to persuade real estate stakeholders to adopt the technology.

 

Pic Credits- Holo official site